Innovative Ways to Align Purpose with Profit
Your business can drive purpose and profits. Learn about innovative ways to create, deliver, and capture value for your business by maximizing your social, environmental, and economic impacts.
Resources
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A step by step guide on how to align your mission-driven business’ purpose with profit.
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“By itself, your mission statement doesn’t mean much. It’s just words on a page. Who needs to write a mission statement?“
Source: Nonprofit Hub
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“Organizations that clearly define their purpose or mission, and activate values to support them, are well positioned for long-term success in a rapidly changing business climate. These purpose- and mission-driven organizations are clear about why they exist and how they plan to achieve their objectives.”
Source: Beehive Strategic Communication
Expert Conversations
Hear from social educator Sarah Bakker of Field Sparrow Farms and from former General Manager, National Farmers Union - Ontario and social entrepreneur Michael Sacco of ChocoSol Traders as they share their experiences, expertise, tools, and resources to help you align your purpose with profit.
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Sarah Bakker co-owns Field Sparrow Farms with her partner Henry where they raise pastured livestock on 100 acres in Bobcaygeon. Sarah is also the General Manager of the National Farmers Union-Ontario. She brings her 18 years of experience in marketing and fundraising multi-million dollar projects in the non-profit sector to the Board of the Local Food and Farm Co-op’s Fair Finance Fund. She previously served on the West End Food Co-op board as Treasurer and the Organic Council of Ontario as Vice-Chair.
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Michael Sacco graduated from York University with a Master's degree in Environmental Studies in 2003. Currently, he is the Founder and director of ChocoSol Traders. ChocoSol is a learning community and social enterprise that focuses on ecological regeneration and spiritual ecology through chocolate, coffee, and tortillas' delicious healthy vehicles. Michael works with farmers directly in supporting ecological forest gardening in Oaxaca and Chiapas, Mexico, Ecuador and the Dominican Republic. Some projects include: working to preserve a rare species of white cacao in the Chinantla; supporting a private reserve bird sanctuary in the Dominican Republic that is also tied to a carbon crediting system; and supporting seedling giveaways as thank yous from ChocoSol to its many Indigenous partners of the jungles of Mexico. ChocoSol is proud to do 50% of its deliveries by bicycle and uses 100% compostable and sustainably-sourced packaging. ChocoSol has a cradle-to-cradle approach, beginning in the forest gardens, extending to the farmers' markets, and finishing with the ChocoSoil urban agriculture project at 1131 St. Clair Avenue West. In addition to running his business, Michael is currently completing his Ph.D. in Indigenous Studies at Trent University.